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Empowering Black Families in School Choice

As we celebrate Black History Month, National School Choice Week is proud to offer your organization a carefully crafted toolkit to help you mark this important month. This toolkit sheds light on valuable insights and effective strategies for engaging with Black families about school choice. By analyzing data and adopting appropriate messaging, you can establish […]

Together, We Can Help Spanish-Speakers Navigate School Choice (in just two clicks)

School choice options in Spanish

The National School Choice Awareness Foundation launched Conoce tus Opciones Escolares to provide Spanish-speaking families with simple, practical, always up-to-date, and objective information about K-12 education and school choice in Spanish!  Our mission is to spread the word about all school choice options, so families know all the opportunities available and all children can access effective […]

We’re Hiring! School Participation Coordinator

School Participation Coordinator National School Choice Awareness Foundation, Inc. Full Job Description National School Choice Awareness Foundation, Inc. is seeking a full-time, remote School Participation Coordinator. Reporting to the Director of Participant Engagement, the School Participation Coordinator is responsible for recruiting, encouraging, and supporting school leaders via email and phone outreach to plan school choice […]

Empower Parents, Inspire Students

Alissa Jacques

Manager, Digital Communications

Alissa Jacques serves as manager of digital communications at the National School Choice Awareness Foundation (NSCAF). In this role, Alissa oversees the organization’s English-language social media presence and develops high-impact advertising campaigns to inform, inspire, and empower parents about their K–12 education options.

Previously, Alissa owned her own digital marketing agency, served as an adjunct writing professor at Bloomfield College, and spent two years as an elementary school teacher at Democracy Preparatory Charter School in New York.

Alissa attended both public and private schools as a child, where she developed a love for creative writing. She holds a bachelor of arts in education policy and entrepreneurship from New York University, and a master of arts in sociology of education from Teachers College at Columbia University. In her spare time, she enjoys reading, scrolling through TikTok, and exploring NYC with her husband and cavapoo, Russ.